This year’s Black Friday experienced a 15.9% increase in online sales in comparison of Black Friday in 2009. This number is something we have to look at because even when we already knew that the internet, when used properly as a business tool, can help us boost our sales it also means that if you are still hesitant about taking your business online NOW IS THE TIME!
Back to our main topic, the expectations about online sales for Cyber Monday are up. In the U.S., Walmart is trending on Twitter in part because of its Monday deals, which have been extended to include the entire week, and dubbed “Cyber Week”, according to several sites in the internet such as Mashable.
The opportunity for you is NOW!
Last year, Cyber Monday broke traffic records with a 43% spike from the year before. With more shopping dollars shifting online, we might see a similar spike again this year. People are expecting online deals, they are waiting to shop online at great deals.
If you have are an Entrepreneur / Professional / Business Owner you have to take advantage of today’s BUZZ to increase your sales. This is what you have to do:
- Take 10 minutes thinking about your best product/service. What do your “perfect clients” can benefit the most from what you do and create a IMPRESSIVE DEAL!
- Take another 10 minutes to write a brief copy or sales letter. Don’t forget to talk about BENEFITS.
- Using your email marketing software take 5 minutes to copy the sales letter you just wrote and send it to your database. It is very important to add a couple of calls to action links and buttons in that email.
Notes:
- If you still don’t have a website it is time for you to consider taking your business online, in the mean time you can at least add a coupon and a phone number to the email and ask for a reply to the email if they are interested.
- If you are not using a e-marketing software I recommend you “Mail-Volution”. It’s still time for you to use it not only for the Holidays but as a fantastic tool. Use coupon code “COACHGC30″ if you would like a 30% discount in the software.
- You maybe in the first stages of your business and you don’t have any of those tools. Not to worry, create your DEAL and post it in your Social Media accounts.